Ananta Healthcare Is Bringing Quality Diagnostics Closer to People

Brand Media

October 8, 2026

For many people, diagnostic testing becomes relevant only when a doctor recommends a test or a health concern arises. But diagnostics have a much broader role in healthcare. From routine investigations and preventive health check-ups to monitoring important health parameters, testing can provide valuable information at different stages of a person’s healthcare journey. Ananta Healthcare is working to make these services more accessible and easier to avail, helping bring quality diagnostics into the reach of more people.

This approach is reflected in the range of diagnostic services the company offers. People may require testing for very different reasons, and having access to a broad range of investigations can make it easier to meet these requirements through a dependable diagnostic provider. Ananta Healthcare’s focus is therefore not limited to individual tests, but extends to creating a testing experience that people can access with greater ease.

Free home sample collection is one part of this effort. It gives people the option of getting their samples collected at home rather than visiting a collection centre. For working professionals, senior citizens, families or anyone managing a busy schedule, this added flexibility can make diagnostic testing easier to accommodate when required.

Accessibility, however, must be supported by quality. Diagnostic reports can influence important healthcare decisions, which makes accuracy and reliability fundamental to the testing process. Ananta Healthcare places emphasis on maintaining dependable standards across its services so that convenience and accessibility are supported by the quality people expect from a diagnostic provider.

The company’s growing presence also reflects the increasing reach of its services. With operations across 10+ cities, Ananta Healthcare is extending access to its diagnostic offerings while continuing to strengthen its network. This expansion allows the brand to serve a broader population and build greater awareness around accessible diagnostic testing.

What makes this particularly relevant is the evolving role of diagnostics in healthcare. Testing is no longer associated only with illness or symptoms. Routine investigations and preventive health check-ups can also help people stay informed about their health and have more meaningful conversations with healthcare professionals when necessary.

For Ananta Healthcare, bringing quality diagnostics closer to people is ultimately about making testing more accessible, convenient and relevant to everyday healthcare needs. Through dependable testing services, free home sample collection and a growing network, the company is helping create an environment where accessing diagnostics can become a simpler and more familiar part of taking care of one’s health.

Disclaimer: This article is for informational and awareness purposes only and should not be considered medical advice, diagnosis or treatment. The information presented about Ananta Healthcare, its diagnostic services, health check-ups and home sample collection is based on the information provided and is intended to provide general awareness. Readers should consult qualified healthcare professionals for medical advice and decisions regarding their health. Availability of services, test packages and facilities may vary by location.

Veterinary Health Alert: Pet Natural Remedy Unveils Dual-Action Botanical Protocol to Halt Household Tick Re-Infestation Cycles in Companion Animals

Brand Media

September 29, 2026

Pre-clinical evaluations demonstrate 100 percent larval mortality and rapid 24-hour environmental neutralization against resistant tick species without toxic synthetic chemicals

BENGALURU, INDIA — September 21, 2026 — With seasonal shifts driving a spike in ectoparasite populations across urban households, veterinary healthcare innovator Pet Natural Remedy has published key clinical guidance on breaking the reproductive cycle of resistant dog ticks. The protocol highlights the therapeutic role of Nomoticks Xtra Anti-Tick and Flea Body Spray alongside comprehensive environmental pest management.

Ticks are recognized by veterinary clinicians as dangerous vectors for debilitating canine haemoparasitic diseases, including Babesiosis, Ehrlichiosis, Anaplasmosis, and Hepatozoonosis. Because subclinical infections frequently function as silent reservoirs within domestic environments, treating only the animal host leaves the primary threat unaddressed. In typical domestic environments, the overwhelming majority of the tick population resides off the host in the form of eggs, larvae, and questing nymphs hidden within cracks, floor baseboards, and pet bedding.

To provide complete vector control, Pet Natural Remedy evaluated a dual-action botanical protocol designed to eliminate parasites on the animal while neutralizing off-host reservoirs.

In Vitro and Environmental Trial Milestones

Independent evaluations conducted across dominant domestic tick species (including Rhipicephalus sanguineus and Rhipicephalus microplus) verified rapid acaricidal performance:

100 Percent Larval Elimination: Standardized Larval Immersion Tests (LIT) and Larval Packet Tests (LPT) documented 100 percent larval mortality, confirming immediate destruction of intermediate stages before they reach reproductive maturity.
Rapid Adult Knockdown: Adult Immersion Tests (AIT) recorded complete parasite immobilization on contact, with visible mortality in 24 hours and 100 percent elimination within 48 hours post-exposure.
24-Hour Off-Host Ovicidal Action: In environmental field assessments across animal sheds and bedding zones, targeted application eliminated active adult and larval colonies within 24 hours. The formulation halted egg development, preventing egg hatching entirely and arresting the re-infestation cycle.
Sustained On-Host Recovery: Naturally infested animals monitored in field conditions reached complete clearance of active parasites within 48 to 72 hours of topical administration.

Triple-Action Botanical Mechanism

Standard synthetic ectoparasiticides rely on singular chemical molecules, which frequently induce physiological resistance over repeated seasons. Nomoticks Xtra Body Spray employs a multi-targeted matrix of bio-standardized phytoactives:

Nimba (Azadirachta indica) Seed Oil: Blocks acetylcholinesterase (AChE) enzymes and octopamine neuro-receptors in ticks, resulting in nervous system paralysis while inducing structural damage to parasitic gut and salivary tissue.
Guggulu (Commiphora wightii) Bark Oil: Acts as a specialized larvicidal and ovicidal barrier that prevents embryogenesis, neutralizing fertile eggs and nymphs.
Kattrna (Cymbopogon citratus) Leaf Oil: Rapidly dissolves protective outer exoskeleton waxes, causing desiccation while leaving a persistent botanical scent barrier that repels outdoor ticks from climbing onto treated pets.

“Veterinarians consistently face recurring infestations because standard spot-on treatments do not address the millions of eggs and larvae developing in home flooring and carpets,” said Ayush Agarwal, Business Head at Pet Natural Remedy. “Our goal with Nomoticks Extra Formulation is to provide multi-pet households with a scientifically backed, lick-safe alternative that provides 360-degree protection without exposing delicate animals to chemical neurotoxins.”

Safe for Kittens, Puppies, and Indoor Living Spaces

Unlike conventional synthetic topicals that pose toxicity risks if ingested during self-grooming, Nomoticks Xtra is 100 percent lick-safe, steroid-free, and formulated for daily use during acute infestations, transitioning to maintenance protection every three days. The botanical spray is approved for dogs, cats, puppies, and kittens of all breeds.

Manufactured under strict ISO 9001:2015 standards and Good Manufacturing Practice (GMP) certifications, the product is licensed under official Ayush regulatory frameworks to guarantee clinical-grade purity and safety.

For detailed pre-clinical trial documentation or to order direct for clinical practice.

Asla Sonipat – A Rising Name in the Haryanvi Music Scene

Entertainment

Hindustan Today

September 18, 2026

Asla Sonipat – A Rising Name in the Haryanvi Music Scene

Name: Asla Sonipat
Real Name: Rohit Khatri
Age: 23
Village/City: Dewru, Sonipat, Haryana
Father’s Name: Dr. Azad Singh
Instagram: @asla_sonipttt
YouTube: @AslaSonipatMusic

About:
Asla Sonipat, whose real name is Rohit Khatri, is a young artist from Dewru, Sonipat, Haryana, who has been making his presence felt in the Haryanvi music and entertainment scene. Known popularly by his stage name “Asla Sonipat,” he has built a strong identity among young audiences through his music and social media presence.

Rohit has previously managed multiple Instagram accounts, with one account crossing 1 million followers and another later reaching 200K+ followers before both accounts were suspended. He is currently active on Instagram through @asla_sonipttt, where he continues to connect with his audience.

On YouTube, he is available through @AslaSonipatMusic, where his music and creative work can be followed by fans.

Music Journey

Asla Sonipat has been associated with several Haryanvi music tracks, including “Badmasha Me,” “Serious,” “Na Jee Laage,” and “Tasqar.” Through his music, he continues to develop his own identity and reach a growing audience.

Coming from Dewru village in Sonipat, Rohit Khatri represents the growing wave of young Haryanvi artists who are using music and social media to build their careers. With his distinctive stage identity, growing digital presence, and continued work in music, Asla Sonipat aims to establish a stronger name in the Haryanvi entertainment industry.

Pen and Paper Publication Named India’s Fastest-Growing Publishing Company at EFI Awards 2026

Brand Media

Hindustan Today

September 9, 2026

Pen and Paper Publication Wins “India’s Fastest-Growing Publishing and Author-Branding Company” Award at EFI Awards 2026

New Delhi: Pen and Paper Publication and Academy, one of India’s fastest-growing self-publishing platforms, has been conferred the title of India’s Fastest-Growing Publishing and Author-Branding Company at the EFI Awards 2026. The award was presented on 30th May 2026 at Radisson Blu, Dwarka, New Delhi, during the Combined Grand Book Launch Event and Category Awards 2026, by veteran Bollywood actress and singer Padmini Kolhapure, in front of an audience of authors, entrepreneurs, publishers and creative professionals from across the country.

The Combined Grand Book Launch Event and Category Awards 2026, organised by EFI, has emerged over recent years as one of the more closely watched gatherings within India’s literary and publishing calendar, bringing together voices from traditional publishing, self-publishing, digital content creation and the wider entrepreneurial ecosystem under a single roof. This year’s edition was no exception, featuring a day of book launches, business networking, panel discussions and category awards designed to recognise excellence across the publishing and creator economy.

For Pen and Paper Publication, the recognition arrives at a particularly significant moment. The company has spent the last two years building what it describes as a full-stack publishing ecosystem, one designed to support authors not merely through the mechanical process of getting a book printed, but through every stage of building a sustainable, visible writing career.

A Data-Backed Recognition, Not a Symbolic One

Awards in the publishing and media space are sometimes criticised for rewarding visibility over substance. Pen and Paper Publication’s case, however, is built on measurable operational data. Within two years of active operation, the company has published over 3,000 books across genres ranging from self-help and business to fiction, poetry and academic non-fiction. It has helped more than 1,800 authors in writing and publishing their books, many of them first-time writers with no prior experience, and has helped generate more than 120 Amazon bestsellers, a figure that places it among the more prolific self-publishing operations currently active in the Indian market.

The company has additionally built a network of over 200 media partnerships, a figure it says has been instrumental in extending author visibility well beyond the point of publication, into digital press coverage, podcast features, and cross-platform promotional placements that many independent authors would otherwise struggle to access on their own.

“This recognition belongs to every author who trusted us with their story, and to every team member who has shown up with the specific commitment that genuine author support requires,” a Pen and Paper Publication spokesperson said following the ceremony. “It is proof of two years of relentless, purposeful work, and it marks the beginning of the next phase, not the end of this one.”

Padmini Kolhapure’s Presence Underlined a Larger Message

The presence of Padmini Kolhapure at the ceremony carried symbolic weight beyond the award itself. Known for a career spanning both Hindi and regional cinema, Kolhapure’s appearance was widely seen by attendees as a reminder that storytelling, whether delivered through film or the printed page, draws on the same fundamental human instinct: the desire to be understood, and to help others feel less alone in their experiences. Several attendees at the event noted that her remarks touched on the emotional weight every storyteller carries, regardless of the medium they choose to work in.

Pen and Paper Publication’s team described standing at the centre of that celebration as validating not just in terms of business growth, but in terms of the human impact the company has been able to facilitate for its authors, many of whom had never previously imagined themselves holding a published, ISBN-registered book in their hands.

A Complete Author-Support Ecosystem Behind the Numbers

Unlike conventional self-publishing platforms limited largely to printing and basic distribution, Pen and Paper Publication operates what it calls a full-spectrum service model. This includes writing assistance for authors who have a story but need support articulating it, professional editing and proofreading, ISBN allocation, custom cover design, marketing mockups, translation services, audiobook and podcast production, public relations, and comprehensive author-branding support intended to convert a single published title into sustained, long-term professional credibility.

The company’s distribution network spans major retail platforms including Amazon Kindle, Google Books, Kobo, Flipkart, ShopClues and Snapdeal, ensuring that books published through the platform are not confined to a single retail channel but are discoverable across the platforms readers already use daily.

Central to this ecosystem is a commercial structure that authors themselves frequently cite as a key differentiator: writers who publish through Pen and Paper Publication retain 100 percent copyright ownership of their work and receive their full share of profits, a model that stands in sharp contrast to traditional publishing arrangements, where royalty structures and rights assignments can significantly limit an author’s long-term control and earning potential.

What This Means for India’s Broader Publishing Landscape

India remains one of the largest publishing markets in the world by volume, and the sector has witnessed accelerated growth in self-publishing over the past several years, driven by authors increasingly seeking faster timelines, greater creative control and more transparent commercial terms compared to traditional publishing routes. Industry observers note that this shift has been particularly pronounced among first-time authors, working professionals, and subject-matter experts across fields such as finance, psychology, education and entrepreneurship, many of whom have turned to self-publishing specifically to establish themselves as credible voices within their professional domains.

Pen and Paper Publication’s EFI Awards recognition positions the company as a benchmark case study within this ongoing industry shift, offering a data-backed example of how a full-service, author-first publishing model can scale rapidly while maintaining the kind of personalised support historically associated only with boutique publishing houses.

Looking Ahead

With the award now secured, Pen and Paper Publication says its two-year milestone represents a foundation rather than an endpoint, with company leadership indicating an intention to expand its national footprint through participation in major literary events in the coming years, alongside a broader long-term ambition of establishing itself as a globally recognised name within self-publishing.

About Pen and Paper Publication

Pen and Paper Publication is a part of Pen and Paper Academy Group, a self-publishing house dedicated to helping authors bring their vision to life through end-to-end publishing, marketing and author-branding services. Having helped more than 1,800 authors in writing and publishing over 3,000 books, alongside 120plus Amazon bestsellers, the company continues to expand its footprint across India’s publishing landscape.

Website: https://www.pnpacademy.in

Instagram: https://www.instagram.com/pnp.publications/

Odyssey Elevators Faces Questions Over European Origin and Certification Claims

Brand Media

Hindustan Today

September 2, 2026

Odyssey Elevators is facing questions over the way it presents the origin of its residential elevators to Indian customers. The company’s marketing material reportedly uses terms such as “100% Imported” and “Made in Europe” while also highlighting German ropes Italian electronics and CE certification. A report examining these claims has raised questions about the actual manufacturing location and the source of various components used in the elevators.

For customers buying a home elevator the place where a product is manufactured can be an important factor. Many buyers connect European origin with advanced technology and high quality. This makes clear information about manufacturing and components especially important.

According to the report Odyssey identifies Aresforti as its global partner for the Indian market. The report states that Aresforti was established in 2013 and has a manufacturing facility in Istanbul Turkey. It also states that the elevators are manufactured in Turkey and that several components are sourced from Turkey. Some local components are reportedly obtained from India during the installation process.

This information creates a question for potential customers. If the elevator is manufactured in Turkey and some parts are sourced from India then customers may want to understand why the product is promoted using a “100% European imported” description.

The issue is not only about the country where a product is made. It is also about how the product is represented to customers. When someone spends a significant amount on a residential elevator they may expect the information provided by the seller to clearly explain the product’s background.

Certification is another area that requires attention. The report refers to an accreditation document issued to Quality Control Certification. The document shows a validity period from 23 November 2018 to 22 November 2022. Since that period has ended customers may reasonably ask whether the same certification remains valid today and whether it applies to the specific elevator being offered.

The report also refers to a more recent certification document from 2026 which it says identifies manufacturing in India. This creates another question about the actual production process.

Is the elevator imported from Europe? Is it manufactured in Turkey? Is it manufactured in India? Or does the final product use components from several countries?

These questions are important for homeowners. They become even more important for senior citizens who often depend on home elevators for daily movement between floors.

Customers should therefore ask for current certification documents and clear manufacturing details before making a purchase. They should also verify the manufacturer’s identity and the country of production.

European branding can create a strong impression. However customers should make their final decision based on documents and verifiable information rather than marketing terms alone.

For an expensive home elevator transparency should be a basic expectation. Buyers deserve to know exactly what they are purchasing before making a long term investment.

Website: https://odysseyelevators.com/

Disclaimer: This article/content has been provided by a client for publication and general awareness purposes only. We are acting solely as a paid media and publishing platform and are not involved in, affiliated with, or responsible for the business operations, products, services, claims, statements, or matters discussed in this article.

The information, documents, statements, and claims contained in this content have not been independently verified by us, and we do not guarantee their accuracy, completeness, or authenticity. Publication of this content does not constitute an endorsement, confirmation, accusation, or conclusion by the publisher.

We have no intention to defame, harm, discredit, or damage the reputation, goodwill, business, or brand of any individual or company mentioned. This content is published solely for informational and awareness purposes and should not be interpreted as a finding of wrongdoing or misconduct.

Readers are advised to independently verify all information, documents, certifications, company details, and claims with the concerned parties or other reliable sources before forming any opinion or making any purchase, legal, financial, or business decision.

Rustom Kerawalla and VIBGYOR Group of Schools Highlight the Role of Educators

Brand Media

Hindustan Today

August 29, 2026

Rustom Kerawalla and VIBGYOR Group of Schools are placing educators and school leaders at the centre of their plans for future growth. The Group’s Annual Leadership Meet in Navi Mumbai brought together principals and members of the leadership team from across India. The three day event focused on the journey towards 80+ schools and the role of people in creating strong learning environments.

The event was organised under the theme “Navigating the Next Horizon: Charting the Course to 80+ Schools.” It gave leaders an opportunity to discuss the changing education sector and the needs of modern learners. The gathering also focused on how VIBGYOR can continue to provide a strong educational experience as its network grows.

Rustom Kerawalla highlighted that expansion should go hand in hand with quality. Reaching 80+ schools is an important target for the Group. However the larger aim is to ensure that every student and family receives a meaningful experience. This makes teachers and school leaders an important part of the Group’s future.

The leadership meet provided a space for principals to share experiences from their campuses. They discussed different challenges and looked at ways to improve the school experience. These conversations helped leaders understand how different campuses are responding to the needs of students parents and educators.

One of the key sessions was the Teachers of the Future panel. The discussion focused on the changing role of teachers and the importance of developing a strong educator base. Education is not only about classrooms and technology. Teachers continue to play an important role in guiding students and helping them develop confidence and skills.

The event also included a discussion on Parents and Community. A strong relationship between parents and schools can support the overall development of students. The panel explored the importance of communication and cooperation between families and educational institutions.

The Future of Schooling panel looked at how learning environments may evolve in the coming years. School leaders discussed the need to understand changing student expectations and prepare learners for a changing world.

Another session focused on the Business of Education. Sustainable growth requires careful planning and responsible operations. The discussion highlighted the importance of maintaining a balance between educational priorities and the practical requirements of running a growing school network.

Vice Chairperson Kavita Kerawalla spoke about the responsibility of principals. She described school leaders as people who help build communities around their campuses. Her message highlighted the importance of supporting teachers parents and students.

The meet also featured motivational sessions by Brigadier Baleyada Muthanna Cariappa and Indian Paralympian Deepa Malik. Their stories offered lessons about resilience discipline leadership and determination.

Founded in 2004 VIBGYOR Group of Schools now has 41 schools across 15 major cities and supports more than 60,000 learners. With Rustom Kerawalla guiding the Group towards 80+ schools the role of educators will remain central to its future.

To learn more about VIBGYOR Group of Schools and its educational programmes,

visit: https://www.vgos.org/

To know more about Rustom Kerawalla’s work spanning education, skill development and the broader Education-to-Work ecosystem, please visit

Related resources:

Rustom Kerawalla Official Profile

Rustom Kerawalla Education Blog

Samarambh 2026: When the IP Family Comes Together to Welcome a New Generation

Education

Hindustan Today

August 28, 2026

Samarambh 2026: When the IP Family Comes Together to Welcome a New Generation

There are some college moments that students remember long after their graduation. The first day on campus. The first friendship. The first college fest. And, of course, the first big celebration where everyone comes together.

For the incoming batch of 2026, that moment is set to be Samarambh 2026.

Hosted by Echelon Institute of Technology, Samarambh is shaping up to be much more than a traditional Freshers’ Party. Scheduled for 30 August 2026, the celebration brings together the energy of a new academic year, the spirit of the wider IP family, and an exciting live performance by Punjabi singer Sunanda Sharma.

It is the kind of welcome that tells every fresher one simple thing: your college journey has officially begun.

A New Batch. A New Beginning. One Big Celebration.

Every new academic year brings thousands of students into a completely new phase of life.

For many, college means moving beyond familiar surroundings, meeting people from different backgrounds, discovering new interests and becoming more independent. The first few weeks can be exciting, overwhelming and everything in between.

That is why Freshers’ celebrations matter.

They give students a chance to put aside those first-day nerves, meet their peers and experience the community they are now a part of.

Samarambh 2026 is designed around exactly that idea.

It is a celebration for the newest members of the IP family, giving them a memorable first experience of the vibrant student culture that exists beyond classrooms and lecture halls.

From Freshers’ Welcome to Star Night

A Freshers’ celebration is already special. Add a major live performance to the evening, and the experience becomes something else entirely.

Sunanda Sharma will be performing live at Samarambh 2026 on 30 August.

With her energetic music and strong connection with young audiences, Sunanda Sharma is set to bring a concert-like atmosphere to the celebration.

For students, it means their first major college night will come with music, dancing, friends and thousands of memories waiting to happen.

The message behind Samarambh is simple:

We were ready to welcome the freshers. Then we decided to make the welcome unforgettable.

More Than Echelon. It’s the IP Family.

While Echelon Institute of Technology is hosting Samarambh, the spirit of the celebration reaches beyond a single campus.

The IP family represents a diverse community of students beginning their academic journeys across different institutions and disciplines.

Samarambh celebrates that sense of belonging.

It is about giving students the feeling that they are stepping into something bigger than their individual classrooms. They are becoming part of a community where they can meet new people, build connections and create experiences together.

That is what makes this Freshers’ celebration different.

It is not simply about welcoming students to college.

It is about welcoming them to the IP family.

Because College Life Happens Outside the Classroom Too

Education lays the foundation for a student’s professional journey, but college life is also about everything that happens around it.

The conversations between classes. The friendships made during events. The nervous first performances. The sports matches. The club activities. The spontaneous plans that eventually become the stories students tell years later.

A vibrant campus gives students opportunities to explore these experiences.

At Echelon Institute of Technology, students can participate in cultural events, technical activities, sports, workshops, clubs and other initiatives that encourage them to discover interests beyond their academic curriculum.

Samarambh is the first major celebration of that journey for the incoming batch.

The First Night They’ll Talk About

Ask students what they remember about their first year and you will often hear stories about people and experiences rather than classrooms.

Someone they met at their first event became their closest friend.

A random conversation turned into a lifelong connection.

A college celebration became a memory they still talk about years later.

That is the magic of a Freshers’ celebration.

Samarambh 2026 aims to create those moments from day one.

With a vibrant campus atmosphere, the excitement of a new batch and Sunanda Sharma taking the stage, the evening is set to give students a welcome that feels worthy of the beginning they are about to make.

A College Experience Built Around More Than Academics

Today, students look for more than academic credentials when choosing a college. They also want an environment where they can develop confidence, communication skills, creativity, leadership and meaningful relationships.

Campus experiences can contribute significantly to that growth.

From technical competitions and industry interactions to cultural celebrations and student activities, these opportunities allow students to learn in different ways.

At Echelon Institute of Technology, the idea is to create a balanced student experience where academic learning and campus life complement each other.

Samarambh represents the fun, energetic side of that experience.

30 August: The Beginning of the Story

For the students joining the new batch, 30 August 2026 will be more than a date on the calendar.

It will be one of the first big milestones of their college journey.

It will be the night they meet new people, celebrate with their peers, experience the campus in a completely different way and watch Sunanda Sharma perform live.

Most importantly, it will be the beginning of the memories that will eventually define their college years.

Because four years from now, students may not remember every lecture they attended.

But they will remember how their college journey began.

And for the Class of 2026, it begins with Samarambh.

Samarambh 2026: Welcome to the IP Family

A new chapter deserves a memorable beginning.

Samarambh 2026 brings together the excitement of Freshers’ Day, the energy of a live concert and the larger spirit of the IP family to create an evening students can truly call their own.

30 August 2026. Echelon Institute of Technology. Sunanda Sharma Live.

The newest members of the IP family are ready.

The first IP night is going to be one to remember.

Frequently Asked Questions

What is Samarambh 2026?

Samarambh 2026 is the Freshers’ celebration hosted by Echelon Institute of Technology to welcome the new batch and celebrate the beginning of their college journey.

When is Samarambh 2026?

Samarambh 2026 is scheduled for 30 August 2026.

Who will perform at Samarambh 2026?

Popular Punjabi singer Sunanda Sharma will perform live at the event.

Is Samarambh only a Freshers’ Party?

Samarambh is a Freshers’ celebration hosted by Echelon Institute of Technology, but its larger spirit is about welcoming students into the wider IP family and celebrating the beginning of their college journey.

What makes Samarambh 2026 special?

The combination of a Freshers’ celebration, a vibrant campus atmosphere and a live performance by Sunanda Sharma makes Samarambh an exciting start to the academic year.

Disclaimer: This article is for informational and promotional purposes only. Event details, timings, performances and other information related to Samarambh 2026 are subject to change. Readers are advised to verify the latest details through official sources.

Nucleus Ai Automation Launches in India to Build the Intelligent Communication and Automation Infrastructure for Modern Business

Technology

Hindustan Today

August 27, 2026

Nucleus Ai Automation Launches in India to Build the Intelligent Communication and Automation Infrastructure for Modern Business

Noida-Based AI & Automation Startup Offers WhatsApp Business API, AI Chatbots, RCS Messaging, Bulk SMS, SaaS Development and Digital Platforms Positioned as India’s Intelligent Business Infrastructure Layer

NOIDA, Uttar Pradesh, India August 2026: NucleusAi Automation Private Limited, a next-generation artificial intelligence and business automation company incorporated in Noida, India, today announced its official brand launch introducing a comprehensive suite of AI-powered communication, automation, SaaS and digital infrastructure services purpose-built for India’s rapidly evolving business landscape.
The company launches with eight core service lines WhatsApp Business API, RCS messaging, Bulk SMS and OTP, Voice SMS and IVR, AI Chatbot development, Agentic AI, website and E-Commerce development, custom SaaS and ERP development, and digital marketing — all delivered under a fixed-price, client-ownership contract model that represents a structural departure from conventional technology vendor relationships.
THE MARKET OPPORTUNITY: India’s Intelligent Business Moment
India’s business ecosystem is undergoing a profound digital transformation. Enterprises, startups and small businesses alike are navigating the convergence of artificial intelligence, cloud computing and mobile-first communication seeking technology infrastructure that is sophisticated enough to scale and affordable enough to adopt without enterprise budgets.

The WhatsApp Business communication channel alone reaches over 500 million active Indian users, yet a significant proportion of Indian businesses still manage customer conversations from personal accounts with no automation, no analytics, no CRM integration and no ability to scale. AI chatbots, business automation workflows and intelligent SaaS platforms remain largely inaccessible to the SME segment that forms the backbone of India’s commercial economy, owing to pricing structures and contract models designed for multinational corporations.

NucleusAi Automation was built to close this gap not by offering a cheaper version of enterprise software, but by building an entirely new infrastructure layer that is intelligent from the ground up, priced for Indian businesses, and structured so that every client owns, controls and retains everything that is built for them.

TARGET MARKETS & INDUSTRY VERTICALS
NucleusAi Automation’s infrastructure services are designed for the full spectrum of India’s digitizing business economy:
SMEs & MSMEs
WhatsApp Business API & RCS Messaging for customer communication · AI chatbot for 24/7 inquiry handling · Bulk SMS for alerts and OTP · Affordable website with full ownership · Local SEO and digital marketing · CRM Startups & Scale-ups
Rapid chatbot MVP deployment · WhatsApp-native sales funnels · RCS for product marketing campaigns · Fixed-price SaaS development · API-first communication infrastructure · CRM
Enterprises & Corporates
Enterprise WhatsApp Business API integration · Custom AI automation workflows · Agentic AI·ERP and CRM SaaS development · Multi-channel communication (WhatsApp + RCS + SMS + Voice) · Advanced analytics and reporting

Contact
NucleusAi Automation Private Limited
CIN: U63111UW2026PTC255078
Bhutani Alphathum, Sector-90, Noida, Uttar Pradesh.
Email- hello@nucleusaiautomation.com
Phone- 8139-933-933 www.nucleusaiautomation.com

Beyond the Headlines: Salman Muhammad Shoaib’s Framework for Understanding Dubai Real Estate

Brand Media

Hindustan Today

August 2, 2026

Dubai’s real estate market attracts attention from every corner of the world. New developments, record-breaking transactions, rising prices and ambitious infrastructure announcements regularly dominate the conversation.

But for Salman Muhammad Shoaib, the most important part of the market is often the part that does not appear in the headlines.

The Dubai-based real estate advisor, author, trainer and market strategist believes investors make better decisions when they understand what is driving the market, where it stands within a wider cycle and how an opportunity fits their personal objectives.

This philosophy forms the foundation of his book, Dubai Real Estate Beyond Headlines.

Understanding the Market Before Entering It

The book was written to help investors examine Dubai real estate through data, history, market cycles and underlying fundamentals rather than short-term excitement or fear.

It does not attempt to predict the next price movement, nor does it promote a particular developer, project or location. Instead, it gives readers a framework for asking better questions before committing their capital.

According to Salman, one of the biggest mistakes investors make is focusing only on whether prices are rising or falling.

“The most expensive mistake in real estate is not always buying at the wrong price,” he explains. “Often, it is buying without understanding why the market is moving.”

Every property market moves through periods of expansion, stability, correction and recovery. These phases do not repeat in exactly the same way, but studying them can help investors recognise patterns in demand, supply, pricing, confidence and economic activity.

Understanding a market cycle does not mean accurately predicting the future. It means identifying the conditions surrounding an investment and making a decision with greater awareness.

What Dubai’s Recent History Can Teach Investors

Dubai Real Estate Beyond Headlines takes readers through several important stages of the emirate’s property market.

It examines the years before COVID-19, when the market was experiencing price corrections and increasing supply. It then explores the disruption caused by the pandemic, when global travel slowed, uncertainty increased and property activity declined.

The book also studies the recovery that followed.

Dubai’s response to the pandemic, its reopening strategy, population growth, visa reforms, business-friendly environment and ability to attract international residents contributed to renewed confidence in the city.

However, Salman makes an important distinction between resilience and immunity.

A resilient market can experience pressure, uncertainty and correction while still possessing the foundations needed to recover. It does not mean prices will always increase or that every property will perform equally well.

This distinction matters because Dubai should not be analysed as one uniform market. A luxury waterfront residence, a suburban family home, a small investment apartment and a commercial office can respond differently to the same economic conditions.

Even within the same community, performance may vary according to building quality, service charges, layout, view, developer reputation, payment terms and future supply.

Looking Beyond the Purchase Price

The book encourages investors to move beyond the question, “Is this property cheap?”

A lower price does not automatically represent value, just as a higher price does not automatically mean an opportunity is overpriced.

A serious analysis should begin with the investor’s objective. Someone seeking rental income will evaluate an opportunity differently from someone focused on long-term appreciation, personal use, portfolio diversification or wealth preservation.

Other important considerations include the holding period, expected rental demand, future supply, community development, maintenance expenses, service charges, financing costs and possible exit strategy.

For off-plan property, the quality of the developer, construction progress, payment plan and expected competition at handover also require careful evaluation.

The purpose of the book is not to make the investment decision for the reader. Its purpose is to improve the thinking behind that decision.

From International Sales to Dubai Real Estate

Salman’s approach has been shaped by more than 20 years of international experience in sales, business development and leadership.

When he entered Dubai’s real estate industry in 2018, he began learning the market not only through transactions but also through direct exposure to investors, developers, brokers and changing economic conditions.

He experienced periods of slower activity, the uncertainty of COVID-19 and the strong recovery that followed. These different phases strengthened his belief that professionals cannot properly advise investors by studying only current prices.

Today, Salman serves as Chief Operating Officer at Aarika Real Estate, where he contributes to operational strategy, business growth, team development and investor advisory.

For him, the quality of advice matters just as much as the transaction.

Raising the Standard of Real Estate Advice

Salman believes there is a fundamental difference between presenting a property and advising an investor.

As Salman says, “A salesperson may begin with the available unit. An advisor begins with the client’s financial position, objective, risk tolerance and expected holding period.”

That distinction has also influenced his work as a trainer. He encourages real estate professionals to study market history, understand investment fundamentals and develop the confidence to advise clients honestly, even when the best recommendation is not the easiest sale.

His book was therefore written for more than property buyers. It is also intended for brokers and professionals who want to move beyond project presentations and become trusted sources of market knowledge.

For Salman, successful investing begins by slowing down, examining the evidence and understanding the purpose behind the purchase.

Dubai will continue to evolve, and its property market will continue to move through different phases. Investors who learn how to analyse those phases will be better prepared to separate temporary noise from meaningful opportunity.

That is the central message of Salman Muhammad Shoaib’s work: before deciding which property to own, investors must first develop the knowledge to understand the market they are entering.

LinkedIn Profile

https://www.linkedin.com/in/salmanshoaiblinkdin?utm_source=share_via&utm_content=profile&utm_medium=member_ios

Disclaimer: This article is published for informational and promotional purposes only. The information, statements and opinions shared are based on details provided by the concerned individual or organisation. The publisher has not independently verified all claims and does not guarantee their accuracy, completeness or future outcomes. This content should not be considered financial, investment, legal or real estate advice. Readers are advised to conduct their own research and consult qualified professionals before making any property or investment decision.

Infidigit Bags 9 Dragons & ‘Agency Of The Year 2026’ at IBC’s Digital Dragons Awards

Brand Media

Hindustan Today

July 24, 2026

Sattva Group claims 3 Dragons, Lulu Group India takes home 2, with Goldmine, KNOLSKAPE, Savit Interactive, VML, Viren Vesuwala, Dinesh Shetty, Aniket Dhuri and Milan Nakrani among the night’s other big winners.

Mumbai — July 3, 2026 — The Digital Dragons Awards, held under the banner of the Indian Business Council (IBC), lit up Mumbai this week as the country’s sharpest marketing minds gathered to celebrate a year of standout digital work. Infidigit walked away as the undisputed star of the evening, picking up an incredible 9 Dragons on top of the night’s biggest honor, Agency Of The Year 2026, cementing its place as the powerhouse of Indian digital marketing this year.

Infidigit wasn’t the only one celebrating a big night. Sattva Group had plenty to cheer about too, picking up 3 Dragons across its Children’s Day campaign #MyHappyCorner, its Mumbai launch campaign, and its corporate website, making it one of the evening’s most consistent performers. Lulu Group India also had a standout run, taking home 2 Dragons for its performance-driven digital work. Bank of Baroda’s Pehchaan Con campaign, brought to life by agency Goldmine, won Best Content in a Social Media Marketing Campaign, while Savit Interactive was recognized for its National Academy work with Best Search Marketing Campaign. KNOLSKAPE took home Best B2B Marketing by an HR-Tech Company, and VML’s work with Sturdo by Greenlam Laminates earned Best Performance Driven Social Media Campaign.

The evening also crowned the individuals shaping the future of digital marketing in India. Viren Vesuwala was named Digital Person of the Year, Dinesh Shetty took home Digital Influencer of the Year, Aniket Dhuri was crowned Digital Marketer of the Year, and Milan Nakrani was honored as the Best Digital Marketing Leader in the Veteran category. Together, the winners’ circle reflected the breadth of talent driving India’s digital marketing industry forward, from agencies and brands to the individuals behind the work.

Missed It This Year? Here’s Your Next Shot.

If your brand or agency wasn’t on stage this time, take note: this is the room where the industry’s biggest names go to get recognized, and the next opportunity is already here. IBC is bringing the same energy to its 5th Edition of National Awards of Marketing Excellence (NaME) Awards and Summit, with entries open now and the big night set for October 9, 2026.

The Dragons have spoken. Will your name be on the list next time?

Media Contact:

Dakshata Desai

Head of Alliances – Indian Business Council

77108 09414

dakshata@indianbusinesscouncil.org

Disclaimer: This article is based on information, announcements, and materials provided by the organizers and/or their authorized representatives. The publisher has not independently verified all claims, award results, or statements mentioned herein and does not guarantee their accuracy or completeness. Any views, opinions, or claims expressed belong solely to the respective organizations or individuals. If any information requires correction or update, please contact the publisher or the event organizer.

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